The 2025/26 campaign has reached 333.284 tons accumulated through week 52, a 19% increase over the previous season. In operational terms, the curve remains at high levels, confirming the magnitude of the supply available for the main markets.

In week 52, 6.633 tons were shipped, a volume that helps to illustrate the final stage of the peak and its impact on the supply chain. At this point, processing capacity, cold storage availability, and shipping times become as critical as what happens in the field.

Destinations where the market is at stake

The United States remains the primary destination for Peruvian blueberries and accounts for the bulk of the export program. Meanwhile, Europe is strengthening its position and once again stands out as a market driving growth, but one that demands consistent quality and compliance.

The most dynamic movement is observed in the "other destinations" segment, which is expanding its base of purchasing countries and consolidating an increasingly structural diversification. For exporters, this translates into a concrete challenge: adjusting formats, turnover, and logistical planning to sustain stable programs in markets that scale rapidly and typically demand more precise execution.

© Proazulandanos

Regions that support the volume

The report shows a marked territorial concentration. Production and exports are heavily concentrated in La Libertad, followed by Lambayeque, while other regions contribute significant volumes, although with a smaller share of the total.

This concentration has practical effects during peak weeks because it defines where pressure accumulates on labor, packing, and refrigeration, and also where bottlenecks may appear. In a competitive environment, territorial coordination ceases to be an operational detail and becomes a real advantage for protecting departure times and product condition upon arrival.

The mix and logistics complete the reading process

In terms of composition, conventional blueberries continue to represent the largest share of the total with 304.688 tons, while organic blueberries account for 28.596 tons. This mix directly influences the commercial outlook for the season, as it shapes programs, certification requirements, and pricing structures according to the market.

In logistics, maritime transport remains the foundation of the business with a 96% share, compared to 3% for air freight. Although a minority share, the air freight component often acts as a barometer for specific market windows and program adjustments, especially when the market becomes more sensitive to opportunity and conditions.