Consumption of blueberries by variety?

The issue is not minor, because effectively consumers are increasingly refining their demand and the type of variety of the fruit effectively results in a product of very different condition and characteristics.

In the context of the last International Blueberry Seminar, held in Guadalajara, Mexico, the past 29 and 30 in June, many questions and ideas regarding the cultivation of cranberry and the development of its industry were shared.

It was a very participative and high level of information and knowledge.

One of the main rapporteurs, Dr. Bruno Defilippi, director of the Institute of Agricultural Research of Chile, INIA, surprised the attendees by suggesting that the management of fruit in post harvest should meet the characteristics of the variety to which it belongs, and even In the immediate future there could be a scenario in which the exporters or recipients of blueberries are not limited to discriminating only between those of organic origin or conventional crop, but their demands extend to the specificity of the variety of the fruit, because it involves managing different qualities, not only in terms of external appearance or condition, or resilience to transport stress, but also because consumers are advancing in their requirements and these point to flavor, texture and sweetness, rather than to size or other conditions.

The warning was relevant to the Mexican public, since it is a country that practically cultivates only one type of variety: Biloxy. The issue is not minor, because effectively consumers are increasingly refining their demand and the type of variety of the fruit effectively results in a product of very different condition and characteristics.

Defilippi's suggestion comes from his experience as a post-harvest expert and is a wake-up call to producers and different actors in the blueberry industry chain to put more emphasis on specificity in the post-harvest stage - and in all the previous stages - to achieve greater quality of the fruit, better condition, texture, good taste and sweetness, and do not treat the cranberry in a general way, directing your concern only to get a good size of the fruit.

Surely this discussion will be taken up again in the context of the next International Seminar that will be held in Lima this August 4 ...

Source: Blueberrieschile.cl - Blueberriesconsulting.com