Freshuelva, the Association of Producers and Exporters of Strawberries of Huelva, has published the estimates of planted area for the 2025 campaign, highlighting an overall increase of 4% in the area devoted to berry cultivation compared to the previous year.

This growth is due to the recovery in raspberry plantations and the consolidation of blackberry and blueberry crops., along with a slight rise in the strawberry surface.

Strawberry

The strawberry area has increased by 2%, reaching 6.432 hectares. However, this growth has been accompanied by challenges, such as the problem of soil disinfection in nurseries, which has caused high plant mortality after initial planting.

This has forced the replanting of between 15% and 20% of the crop, in some cases prolonging this process until the end of November. Although these difficulties mean an increase in planting costs and a possible delay in fruit ripening, recent rains have favoured the development of the plantations.

Raspberry

As for raspberries, there is a notable increase of 9,5%, reaching 1.930 hectares, which represents a recovery to 2022 levels after two campaigns of decline. This crop, characterized by its varietal diversity, can be harvested both in autumn and spring, maximizing its profitability and market presence.

Blackberry and blueberries

The area of ​​blackberry has seen the greatest percentage growth, with an increase of 18% compared to 2024, reaching 168 hectares. This growth is driven by the introduction of new varieties that are widely accepted in European and national markets, consolidating this crop as a booming option.

Blueberries, with a growth of 4%, have consolidated their position as the second most important berry in the province of Huelva, reaching 3.744 hectares. Varietal diversification allows the harvest to begin in December, gaining competitiveness compared to South American production and expanding its presence in emerging European markets. However, it faces increasing competition from third countries, especially in spring production.

The overall increase in the area under cultivation demonstrates the sector's resilience in the face of production and commercial challenges. Varietal innovation and improvements in agricultural management are key to maintaining the competitiveness of Huelva's red fruits in national and international markets.