Fruit Attraction 2015

14/09/2015

This year will be held the second edition of Stone Fruit Attraction, to be held on October 29, and aims to highlight the production of Spanish stone fruit, highlighting some messages such as the diversity and variety of the offer, which allow that Spain is the only country in the northern hemisphere capable of supplying all international markets for six months (from April to November).

FRUIT ATTRACTION will also host the I Kaki Congress, Kaki Attraction, which will address the productive and commercial reality of this fruit and which will be held on October 29 in the morning.

In the same way, the Fair will strengthen its offer of organic fruits and vegetables, with a space dedicated specifically to this type of production "The Organic Hub" and a parallel day, on October 28 in the afternoon, which under the title "Markets and marketing of organic fruit and vegetables in Europe ”is promoted by F&H.

Also worth mentioning are other days such as Fruit Retail, which will be held on Thursday afternoon 29 in October, organized by Alimarket, as well as the 2nd Food Journalists Forum #FIPA15, which will focus on an analysis of the production and marketing of European fruits and vegetables.

Regarding the parallel activities, #FruitFusion will be organized again to promote the consumption of fruits and vegetables during the three days of the fair, with attractive demonstrations and showcooking with some of the best chefs in the country. Also, this seventh edition will once again host the #PasarelaInnova, a space where the new varieties of fruit and vegetables will be exhibited, and the #ForoInnova, which as a complement to this area offers the possibility of presenting the latest novelties.

The VII edition of FRUIT ATTRACTION, organized by IFEMA and FEPEX, will be held from DEL 28 to 30 in October in the 7,8, 9 and 10 pavilions of Feria de Madrid. As discussed in the last Organizing Committee of the past 16 in April, the prospects for participation in this edition are very good to see that the surface contracted to date by the exhibitors exceeds by 5% the total exhibition area of the edition of 2014.

More commercial information
Spain: 902 22 15 15 International: + (34) 91 722 30 00
E-mail: fruitattraction@ifema.es