Tariffs and blueberries

New US tariff exemption benefits Peruvian agriculture, but leaves out blueberries

A recent decision by the US administration eliminated tariffs on more than one hundred Peruvian agricultural products worth approximately US$1.200 billion, equivalent to about a quarter of shipments to the North American market. However, blueberries—Peru's main export to the United States—were excluded from this benefit, leaving the berry industry facing a competitive challenge.

Peru's Minister of Foreign Trade and Tourism, Teresa Mera, announced that a new US tariff exemption includes more than one hundred Peruvian agricultural products, whose export value is close to U.S. $ 1.200 millones annual. According to the ministry, these assets represent approximately 24% of Peruvian shipments to the US market, as part of a tax adjustment driven by American consumers' concerns about rising food prices.

The measure is part of a broader package adopted by President Donald Trump's administration, which reduced or eliminated tariffs on more than 200 food productsThese include coffee, beef, bananas, citrus fruits, juices, and other basic foodstuffs. In the case of Peru, products such as [insert examples of products] become duty-free. avocado, coffee, cocoa, mangoes, beef, ginger, lemons, oranges, and fruit juices, strengthening the competitiveness of already established agricultural export chains in the United States market.

In contrast, the blueberries The main Peruvian export to the United States and a cornerstone of its agro-industrial sector was not included in the new exemption. This berry will continue to face the existing reciprocal tariff, in a context of strong international competition and increased demands for quality, logistics, and sustainability.

According to data from the Ministry of Commerce, total Peruvian exports to the United States reached approximately U.S. $ 6.700 millones between January and September of this year, a 8,2% more than in the same period of the previous year. The tariff exemption comes as an additional boost for a significant part of the agricultural export basket, while the blueberry industry will have to continue leveraging its growth on factors such as genetics, management of marketing windows, and differentiating attributes to maintain its position in the North American market.

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