Oppy and G&M Farms collaborate on new berry options

The group says the partnership combines genetics with marketing expertise to introduce a new world of exotic berry flavors.

Oppy, the leading grower and marketer, and G&M Farms, a premium berry producer based in Selma, California, have announced they are introducing a new wave of premium berries to the market this spring.

The partnership builds on the successful debut of last season's Pink Cosmo and Hunkaberry giant blueberries and continues the company's commitment to delivering high-quality, standout fruit to the market.

According to Oppy, the collaboration brings new offerings to its berry program, including Mango Kist and Maui Sunset blueberries and Sugar Diamond blackberries.

He also created a line of cutting-edge new varieties for the future, he said.

“We are thrilled to continue our partnership with the G&M Farms team, whose commitment to quality and innovation aligns perfectly with Oppy’s mission to provide fresh and exciting options to our customers,” said Jason Fung, vice president of Oppy’s berry category.

Together, we will build on the incredible response we had last year with Pink Cosmo blueberries by introducing more high-flavor premium blueberries and blackberries to differentiate our portfolio.

In addition to the new varieties, Oppy said it is also significantly increasing its supply of California blueberries in collaboration with G&M Farms.

G&M Farms said it continues to focus on improving berry quality and production, ensuring that consumers receive only the best fruit available.

“These are some of the most exotic berries on the planet, and we're confident they'll intrigue shoppers and generate a lot of excitement in the berry category,” said Greg Willems, co-owner of G&M Farms, where harvesting begins in early May.

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