Professor Bruno Mezzetti will be at the Blueberry Arena at Macfrut 2024

The talk will cover its productive reality in the international market; the advantages of new genetics; the physiological aspects of the plant; the most appropriate management on the farm; the new soilless production systems; and the use of new technological tools for the different stages of the production process.

The renowned specialist of the international agro-fruit industry, consultant and expert geneticist, Bruno Mezzetti, will participate in the program of the Blueberry Arena by Macfrut 2024, a meeting of the international agro-export industry that will be held from May 8 to 10 in the city of Rimini, Italy.

The teacher of the Marche Polytechnic University will give a talk on the second day of the meeting on “Breeding strategies for new cultivars for strawberry production in warm growing areas”, in which he will review the global industry and share updated data on planted surfaces and volumes of berry production in the main producing and exporting countries in the world.

Complete talk

The teacher's talk Mezzetti It will cover various aspects linked to crops, from its productive reality as a business in the international market; the advantages of new genetics; the physiological aspects of the plant; proper management on the farm; the new soilless production systems; and the use of new technological tools for the different stages of the production process.

Although all the content of Professor Mezzetti's talk is relevant and of great importance for producers and different actors in the industry, it is necessary to highlight two unique aspects that define modern and industrial fruit growing, such as the new genetics and technical soilless production systems.

In the case of new genetics, we must highlight or underline the great research work of science applied to the genetic improvement of plants, creating varieties that have responded forcefully to the needs for higher yields, better quality of fruit and more firmness to face long trips. The new genetics have revolutionized the fruit industry and have allowed it to spread throughout the world, bringing crops to production in geographies or climates that were unthinkable until a couple of decades ago.

Also important has been the contribution to the industry of technical soilless production systems, which have facilitated greater control, homogeneity and yield of crops, in addition to sustainability and safety. Hydroponic growing has been shown to be a significant advancement, providing a superior root zone environment, direct control over the plant, improved nutrition, minimal disease pressure and maximum water efficiency. It is clean, controlled, profitable and consistent.

New systems

Currently there are soilless production systems with lifting structures, which allow a high density of plants, reaching an approximate number of 250 thousand plants per hectare in strawberries, which not only facilitates yields and control, but also lower costs. associates, which is a great relief for producers and becomes a fundamental factor to ensure the sustainability of the industry.

The facets of cultivation that Bruno Mezzetti will analyze in his talk have great relevance in modern agriculture and are essential to meet the high standards of consumers in the current global fruit market, which not only demands quality, size, firmness or flavor. , but environmental responsibility throughout its production chain and total traceability to guarantee this sustainability.

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