The United Kingdom and Germany set the pace for growth in berry consumption in Europe

Raspberries, blueberries and strawberries are in great demand in these markets and only in the United Kingdom did the sales increase up to 132%.
The United Kingdom and Germany have a consumption of berries superior in 10% to the average of the other European countries. To such an extent, that these fruits have become the most valuable of the fruit and vegetable category in Europe.
Berries have outperformed fresh fruits and vegetables in terms of growth. In fact, in the United Kingdom, the product triumphed and turned the market into its main European market with sales of 1.100 million pounds in the summer.
Sales of this item have risen to 132% only in the United Kingdom, and have doubled their volume and value in the period indicated throughout Europe. In as much, the sales of common fruits have remained stable.
The sales of 2004 to 2015 rose from 620 million euros approximately to 1.300 million euros. The increases were especially marked between the 2011 and the 2015, with an increase of more than 18% in value.
Forecasts for the next 4 years are even more optimistic, since stable growth is forecast to be twice as fast in the next five years. Raspberries and blueberries are the most demanded, while the consumption of strawberries remains and they are still the most consumed berries (they represent the 75% of the total consumption of red fruits).
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Unlike the United Kingdom and Germany, the markets of Spain, France and Italy consume low volumes of berries, even in the type of red fruit.
Source: Agraria.pe - Eurofresh-distribution.com
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Agroclimatic Bulletin September 2016