Annually, the BlueMagazine is shared with all the players in the international blueberry industry and with a good part of the rest of the fruit industry, becoming a true contribution to the development of the industry and the management of crops.

This new launch, corresponding to its 6th edition, in the context of the XX International Blueberry Seminar held by the Latin American blueberry industry at the Expo Guadalajara site, takes place in a radically different context from all previous scenarios, because we are attending a paradigm shift for humanity and also for global industry.

A new world

We are witnessing a new world, and this is reflected in the pages of the new edition of BlueMagazine, highlighting the future that is looming, generous in opportunities for the blueberry market. Because if there is something that the current crisis has left installed, it is the strategic and essential importance of agricultural activity for human life and health, especially when it comes to healthy products, such as blueberries

With the slogan: "A new edition for a new world", BlueMagazine broadens its distribution map further, reaching new corners of the planet in its mission of promoting good practices in blueberry production and increasing the consumption of a fruit. exquisite, healthy and wonderful.

A holistic vision for a sustainable industry

If to this premise we add the continuous advance of science and technology associated with agricultural activity in all its facets, the impressive development of new plant genetics, the opening of new and better markets, and the uninterrupted growth of the consumption of our fruit. , we have a picture of assured success and guaranteed sustainability for the blueberry industry in the future.

In the pages of BlueMagazine this reality is collected in a holistic view, including the variables and projections of the economy, the behavior of the markets, fluctuations in demand, the reality of consumers, the opinion of experts, new trends , the sustainable focus and the analysis of local industries in a global perspective, among other topics addressed.

International vision

Above all, BlueMagazine magazine gives us an international and inclusive view, addressing the production of the crop in different regions of the world, not only in the most important, successful or historical. The blueberry market is very dynamic, with a permanent entry of new producing countries, due to the fact that the crop adapts more and more to new climates and soils, and those that are integrated grow rapidly in volumes and positioning in the world market, for what BlueMagazine tries to include the reality of the entire global industry, with its different degrees of incidence. All are important and contribute.