Blueberry: Peruvians see the advantages of producing in Ceará

In Peru, the Blueberry cycle is 9 months; in Ceará it can reach 6. To reach Europe, the Peruvian product takes three weeks; in Ceará, only one. And more: Sindienergia and Senai start a course for photovoltaic energy providers.

On Wednesday the 16th, the Executive Secretary of Agribusiness of the Secretariat of Economic Development and Labor (Sedet) of the Government of Ceará, agronomist Sílvio Carlos Ribeiro, who has been in Peru since Tuesday the 8th, will return to Fortaleza.

In his luggage he has already included the good news that at least two of the largest Peruvian companies producing blueberries and Hass-type avocados -the most consumed variety in the world- have a real interest in investing in the production of these fruits in Chapada de Ibiapaba .

A Dutch investment fund, whose executives have already been to the Ibiapaba region, also has the same interest.

This column repeats: Peru is the world's largest producer of Blueberry, also known as Blueaberry, annually exporting the equivalent of US$1.200 billion. And it is also one of the largest producers of Hass Avocado in the world.

Speaking to this column yesterday directly from Trujillo, in the north of that country, where today he will visit the production farm of the Peru Hass company, Sílvio Carlos Ribeiro said that Peruvians "already realized that in order to send fruit from Ecuador to Europe, they need up to 3 weeks”. Adds Ribeiro, expressing in his voice the feeling of optimism that every good salesperson has and should have:
“In Ceará we have, and the Peruvians know it, the advantage of being just one week, by boat, from the East Coast of the United States. United States and the main ports of Europe. In addition, we can produce Blueberry in less time than in Peru."

The blueberry production cycle in Peruvian lands is nine months, while in Ibiapaba it is seven months, and it may be six months, depending on the variation of the climate.

"If we produce Blueberry at the same time as Peru, we will achieve lower production costs and shorter delivery times to the North American and European markets, and these are the comparative advantages of Ceará that Peruvian producers and exporters are analyzing," it says. with the same enthusiasm the Executive Secretary of Sedet.

In Secretary Sílvio Carlos Ribeiro's luggage there is another piece of good news: the Brazilian embassy in Lima has an Adida Agrícola, Ângela Peres, who has been closely following the bilateral business of Brazilian and Peruvian agriculture, which has grown in recent years. She liked the video presented by the Ceará executive about Ceará's potential in all sectors of the economy, including, in particular, agribusiness.

Ângela Peres must organize, in a special space of the Brazilian embassy itself, a meeting of agricultural entrepreneurs from Ceará with their Peruvian colleagues, for which Sedet intends to invite entrepreneurs from Faec and Fiec. Research and innovation will be part of the technical program of this meeting.

This column exchanged messages with Ângela Peres. She wrote:

“The idea is that we hold a technical/commercial meeting of Peruvian and Brazilian businessmen at the Brazilian Embassy in Lima and then visit Ica, a desert region, a strong producer of fruits and with high technology for irrigation and cultivation.

The objective is for Ceará to increase its actions to attract investors in the Ibiapaba region, presenting the possibilities of establishing Peruvian companies in the region, generating employment and income. In addition to making it possible for businessmen from Ceará to get to know the fruit culture of Peru, which is among the 10 main fruit exporting countries in the world.”

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