Carlos Madariaga, Berries Paradise: Mexico: "We want to position ourselves in Dubai"
Dubai is a market that seems to keep growing, and the Berries Paradise company in Mexico has also decided to start exporting its products there.
The company expects to send its first shipment to Dubai on October 16, which will arrive at its destination three days later. Its exports will consist of 70% of raspberries and 30% of blackberries, both conventional crops, according to Carlos Madariaga, of Berries Paradise.
SEO
“Our objective is to present the Berries Paradise brand in Dubai, so that they know the excellent quality and service we offer so that, later, with the support and development of strategic clients, we can position ourselves in Dubai as one of the best and most reliable suppliers. of berries "Madariaga explains, adding that the company wanted to enter the Dubai market for some time, but preferred to find excellent contacts with whom to build long-term relationships.
Your products will be exported by air from Guadalajara through Europe, with a transit time of three days. Given the useful life of the berries, the exporter recognizes that it is a long journey, but that it is possible if the fruits are of good quality, the best transport routes are used and the cold chain is taken care of throughout the journey.
Madariaga says that the Dubai market does not require special packaging, but "Conventional packaging such as 12 x 125 g and 12 x 170 g presentations".
Law
Although Mexico suffers a lot of competition, since it is not the only country that exports berries to Dubai, Madariaga considers that it could have a potential of 20 tons per week between blueberries, raspberries, blackberries and strawberries in the short or medium term.
Dubai is reputed to be a difficult and easy market to lose, due to the high quality that it demands, although it pays very well, but Madariaga believes that there is an erroneous perception of that market: "In reality, prices are not high, but Dubai is a market that many producing countries can enter, which causes great competition and competitive prices for most of the year.".
“Our expectations are very positive, since we consider that we have the right contacts and channels to be able to develop excellent advertising for Berries Paradise, from which our clients will also benefit”, concludes.
Source: Freshplaza.es
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