This week the first blueberry plants in the Sekoya program were planted. The Dutch company abbGrowers has the exclusive right for the sale of Sekoya blueberries in the Netherlands.

“The planting took place on a cold but beautiful day, with the sun breaking through the white clouds from time to time. Without a doubt, that was already a good start for the plants. A machine made the planting holes in the sand ridges. Then the plants were placed in the ground, still manual work. Next year we will already be able to harvest and taste the first blueberries from our new plantation”, says Leon Driessen, commercial director of the company Driessen Blueberries.

When asked why Driessen and abbGrowers are so enthusiastic about the Sekoya blueberry, Leon replies: “Sekoya stands for two blueberry varieties: Crunch and Grande, whose harvests typically take place over a total period of two months. Sekoya is a variety of blueberries with characteristic properties that are important both in cultivation and in marketing."

“Blueberries stand out for their flavor, size, shelf life, and firmness. The last two properties in particular can go a long way in expanding global sales opportunities,” says Fred Douven, CEO of abbGrowers.

abbGrowers has a field where 4 hectares of blueberries have been planted and another 10 hectares will be added next year. The plant has a promising performance, since, when it is in full production after 5-6 years, it will reach 15.000 kilos per hectare.