According to data published by the Peruvian consulting firm Fresh fruit, exports of fresh blueberries Exports from Peru reached approximately 412.000 metric tons in 2025, with a total value of around US$2.560 billion. Compared to 2024, both volume and value registered double-digit growth, while the average annual price was around US$6,20/kg, slightly lower than the previous year. In this context, and benefiting from the start of direct maritime routes from the Port of Chancay —with the consequent reduction in logistics costs—, Peruvian exports of blueberries to China They increased by 153%.

Exports were concentrated mainly in the second half of the year, between August and November, with September and October contributing a significant portion of the total value. The increase in supply during August and September boosted overall growth but also heightened the market's sensitivity to supply pressures.

Throughout 2025, the average international price decreased by approximately 3%, falling from US$6,43/kg to US$6,22/kg. This decline was largely due to the seasonal increase in shipments: in August and September, volumes were significantly higher than in 2024, and the market absorbed the increased supply through lower unit prices. In August, the exported volume nearly doubled year-on-year, while the price fell sharply. In September, both the volume and value of exports increased, although the unit price adjusted significantly again.

In 2025, Peru exported blueberries Exports reached 66 destinations, compared to 52 in 2024. The United States remained the main market, but Europe and, especially, China gained relative importance. Shipments to China increased by 153%, from US$105 million to US$266 million, driven in part by direct routes from Chancay and reduced logistics costs. The Netherlands strengthened its role as a European distribution hub, while Hong Kong lost ground as a re-export platform to other Asian markets.

Main export destinations for Peruvian blueberries in 2025 (from left to right: United States, Netherlands, mainland China, United Kingdom, Hong Kong, Taiwan, Spain, Canada, Germany and Colombia)

In parallel, the blueberry surface In Peru, the area under cultivation grew by approximately 13%, from around 26.600 hectares in 2024 to nearly 30.000 hectares in 2025. The number of exporting companies also increased, rising by 22% (from 170 to 207). Even so, the export market remains highly concentrated: leading companies continue to capture a significant share of the total value, supported by their own land holdings, long-term projects, and integration with their target markets.

Although 2025 showed solid performance, SENAMHI warned of medium to high risk conditions for the blueberry development between January and March 2026, especially towards the end of the main growth phase. On the north coast—in particular Lambayeque and La LibertadThe risk could increase in areas where crops are reaching maturity. While rainfall is expected to be within normal ranges, it is projected towards the upper reaches of the range, and warm temperatures—especially in densely planted or poorly ventilated areas—could favor the development of pathogens and fungal diseases.