The 2024/2025 campaign of the Peruvian blueberry industry is spread out over time and has managed to flatten the curve due to late pruning and the behavior of new varieties.

The industry's projections are well above past figures. The numbers up to the first week of this new year (which is already called the 2025/2026 season) are decisive, observing a longer campaign than previous harvests and fully recovered in its growth levels.

In total, as of week 1 of 2025, 283.822 tons of blueberries have been shipped to various international markets in this campaign, which is 53% more than the 2023/2024 campaign at the same date.

Of this total shipment, 251.350 tons correspond to conventional fruit, which means 51% over the 2023/2024 season and 0% more than recently projected. In organic fruit, 32.472 tons were shipped, which corresponds to 69% more than in the previous campaign and -5% below the projection.

Companies

In terms of shipments, the volume is led by Camposol, with 36.137 tons, which means 13% of the total, followed by Hortifrut Perú SAC, with 29.602 tons, equivalent to 10%; Agrovisión Perú SAC, with 26.697 tons, corresponding to 9% of the total; Complejo Agroindustrial, with 21.959 tons (9%); and Agrícola Cerro Prieto SA, with 14.033 tons, which corresponds to 5%, among others.

“The 2024/2025 Peruvian blueberry campaign projects a total volume of 323.928 tons, exceeding initial estimates by 4,1%, and consolidating the country as a world leader in the export of this fruit”, says Luis Miguel Vegas, general manager of Proarándanos.

The numbers indicate that the 2024/2025 season will more than recover the growth trend that the Peruvian blueberry industry had been showing before the El Niño crisis, with the difference that it will be accompanied by better fruit, a product of the new varieties introduced, so it may also be accompanied by greater economic returns for Peruvian producers and exporters.